Posted by: Sarah | April 19, 2008

Two Reverends And A Green Cake To Wish You a Happy Earth Day

In honor of upcoming Earth Day , I’ve got three eco-friendly presents for you. (I didn’t even have to waste any paper wrapping them.)

1. Here’s a campaign I’m loving, run by a great NGO in Palo Alto, The Alliance for Climate Change (thanks Al Gore for getting this going). Great social marketing and beautiful synergy between the theme of the campaign–”we”–and the combination of politically polar opposite icons liberal lefty Rev. Al Sharpton along with conservative Rev. Pat Robertson in the same TV spot. …

2. And from the same campaign, a less witty, but well-scripted and moving montage piece…

3. And now folks, I have five incredible words dripping in eco-goodness to share with you: The Birdbath, Neighborhood Green Bakery. I found this gem while researching things that cost $2.50 or less in NYC and in the words of Meredith Grey, seriously? I may just quit my job right now to start my own. Did we really need to combine multi-dimensional green, organic, local efforts with delicious baked goods? Absolutely. I’m drooling already just imagining holding my biodegradable cup made of corn that’s filled with one of these mouthwatering (and water efficient, I might add) treats. What’s so bomb-diggity about these NYC bakeries? (STET SIDENOTE: Spell check just notified me that “bomb-diggity” isn’t a word. Eat that Grammar Gods.) Here’s what’s on the menu:

  • Walls made of wheat and counter top/displays made of 100% recyclable paper
  • Powered by wind
  • Paper bags with no wax lining, which of course comes from petroleum (yuck)
  • Floors made of reclaimed lumber from Pennsylvania (no going Paul Bunyan on trees and minimal gas in transporting the lumber)
  • Stains for the floor are water-based and the paint non-toxic from a green powered factory
  • “Vintage” door, ceiling, and lighting (with energy efficient bulbs, of course)
  • MY FAVORITE is that their goods are delivered by “bicycle-driven cargo rickshaw” (you’ve got to wait for the photo of these rickshaws on the website’s photo stream)
  • Obviously all of the ingredients are organic AND pretty darn near local. You better believe those coffee grounds get composted every night.
  • Bike or skateboard to grab your delicious organic cranberry walnut scone? Great. 25% discount.
  • THE BEST THOUGH, has got to be the custom linen or hemp jackets, along with the vintage womens’ dresses from the ’50s. (Wait you’re telling me I could work in a sweet eco-friendly building, eat and serve treats all day to skateboarders and wear vintage Chanel? Seriously sweet. Pun definitely intended.)

The Birdbath has a really simple, but aesthetically pleasing one-page website. (They’ll be posting notes about their energy consumption soon.) But I was even more impressed by the website of the mother ship that launched The Birdbath–The City Bakery. The main site is for the L.A. location (pretty normal site), but click on over to The City Bakery in NYC’s website. It’s startlingly not interactive and yet such an experience. With flashing menu items that alone are entertaining enough for even the most amateur of foodies, it’s the soundtrack that gets me. It’s completely “cafe,” complete with cell phone rings, chatter, and whistling kettles. I could go on about their Hot Chocolate Festival (Chili Pepper Hot Chocolate anyone?) or the fact that success of simplicity in the kitchen apparently works just as beautifully in some web design, but I’ll stop here. Seriously go check out the links yourself.

That’s the eco-update from me. I’m about to do a blogging marathon over the next week, so get ready. Much more to come (that is if I don’t get distracted by work; the predicted snow in April!; canvassing, tabling, and paper-free phone banking for Obama; or attempting to start running…yet again.) Go now. Be green. And dream of organic pop tarts.


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